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Pick n Pay launches Gemini-powered AI grocery assistant Penny in South Africa

Unverified — auto-generated summary, not yet reviewedAI & DataSouth AfricaJul 4, 2026

South African retailer Pick n Pay has deployed Penny, a Google Gemini-powered AI shopping assistant embedded in its Asap! app, capable of responding in multiple languages and accepting voice and photo inputs. The product represents one of the most concrete large-scale retail AI integrations in Africa to date.

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Pick n Pay Bets on AI to Transform Grocery Shopping with ‘Penny’ · itnewsafrica.com · T2

Story timeline · 3 entries

Jul 6, 2026
Pick n Pay Online Sales Surge 38%
New trading data reveals Pick n Pay's online grocery delivery arm grew 37.6%, providing quantified commercial validation alongside the earlier Penny AI assistant launch.
Jul 4, 2026This story
Pick n Pay Deploys Gemini AI Assistant
Additional reporting on the Penny AI assistant frames the product in the context of broader South African retail AI adoption trends.
Jul 3, 2026
Pick n Pay Deploys Gemini AI Shopping Agent
Pick n Pay has launched Penny, a Google Gemini-powered AI shopping companion embedded in its Asap! app that responds to any language and accepts voice and photo commands. The deployment represents one of the most concrete large-scale retail AI integrations in Africa to date, combining multilingual capability with South Africa's informal language diversity.