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Uber Nigeria's Unit Economics Exposed

Post-exit data reveals Uber subsidised Nigerian drivers, exposing unit-economics failure

Unverified — auto-generated summary, not yet reviewedStartups, VC & FundingNigeriaSep 16, 2026

Analysis of data following Uber's full Nigeria exit reveals the company was subsidising driver earnings to maintain the platform's viability, a structural unit-economics failure that helps explain the withdrawal. The findings carry broader relevance for ride-hailing operators and investors assessing platform sustainability in African markets.

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